Get your B.A. in Public Relations (launching Fall 2026)
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Do you want to work in the exciting world of public relations? In this major, you will develop skills in strategic planning, social media, media relations, crisis communication, campaign management, and public relations writing. You will also learn the importance of ethics, critical thinking, and research.
Learn to produce clear, concise, and strategic communications
Conduct research and analyze data to create strategic communication plans/proposals
Evaluate public relations and strategic communication plans using various research methodologies
Upon graduation, you will be prepared to work in public and private sectors, in PR agencies, PR departments in corporations, nonprofit organizations, government agencies, health care, legal institutions, educational settings, and more.
• Public Relations Associate/Manager
• Communications Director
• Community Relations Associate/Manager
• Internal Communications Director
• Digital Media Specialist
• Advertising Executive
• Outreach Coordinator
• Marketing Communications Manage
Gain practical experience and industry knowledge by completing an internship with a company or organization. Join the Public Relations Student Society of America (PRSSA) University of Arizona chapter. Join a professor’s research team. Study abroad.
Classes are taught by industry and academic experts with decades of experience. Sample courses include:
• PR 201: Introduction to Public Relations
• PR 202: Sports and Entertainment Public Relations
• PR 205: Public Relations Ethics
• PR 317: Strategic Writing for Public Relations
• PR 328: Public Relations Research Methods and Techniques
• PR 421: Public Relations Campaigns
• PR 423: Crisis Communication and Public Relations
• PR 425: Student-Run PR Agency
Ready to learn more?
Learn about the Department of Communication
Laura Owen - lauraowen@email.arizona.edu